• Buffalox@lemmy.world
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    2 months ago

    That does not ring true, because controversy feeds engagement, and engagement increases overall activity and makes it possible to sell more ads.
    So by that standard reddit should embrace the controversy as long as it’s legal.

    • Nougat@fedia.io
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      2 months ago

      Yes, controversy feeds engagement, but advertisers don’t want to appear in the vicinity of certain content, too. So it’s a balancing act.